I participated in Influencer Activation on behalf of Mom Central for Cricket Wireless. I received a promotional item to thank me for participating.
Some of the most fun and entertaining times I’ve had is at concerts with my friends. Sometimes the other concert attendees are more entertaining than the entertainer themselves. Either way attending a live concert can be quite an experience…and Cricket is doing what they can to make it an experience of a lifetime!
Cricket Wireless has partnered with Pitbull and Enrique Iglesias to help their fans experience, create, and share something to smile about during their Fall 2014 Tour! Whether looking for a little VIP access or a chance to headline your own concert by showing off your karaoke skills, Cricket Wireless’ interactive and immersive stage provides fans the opportunity to experience and create special moments before and after the actual show. Using the #STSA (Something To Smile About) hashtag at the show, you’ll be automatically entered into a drawing to win a VIP trip to Miami for the Latin Grammys Street Party. Cricket Wireless has also set up the opportunity for select fans to head backstage for a meet-and-greet with the performers.
Some of the great things they are offering are:
- Cricket Stage – A 10X20 stage erected at select tour stops where fans can hop up on stage and give their best “headliner” pose. Participants can share their 360 images on their social channels via “share kiosks” around the stage. Photos will be entered into a sweepstakes where a winner and 3 guests will get a trip to the Miami Latin Grammy Street Party.
- Participants of “The Stage” activation all receive Cricket ear buds
- VIP Meet & Greet – A backstage VIP area will be set up backstage. Meet&Greet participants will get to meet Pitbull or Enrique and take photos on a Cricket step & repeat.
- Selfie Station – Mirrors in the ladies room encourage fans to snap selfies and post to their social channels. They can take pictures of all the fun they are having at the concert to share with friends.
- Ask Enrique Fans can win a trip to the Pitbull and Enrique tour stop in Atlanta, meet Enrique in person and ask him that burning question they have.
- Hologram Standee Billboards – Located at high-traffic spots within the activation venues, holograms of Enrique and Pitbull will create completely lifelike images of the musician for concert goes to check out!